IQ Agent Planned

When a DSP claws back, build your side of it.

IQ Agent is planned. It will take a question about inventory quality or a clawback dispute and work it the way an experienced analyst would: pull what it needs, follow the thread, and come back with a conclusion and the evidence for it.

At a glance

StatusPlanned. Not built, and not dated.
ForClawback disputes; passing charges downstream
Sign-inYour existing Pixalate account
PricingPlaceholder: undecided

What it is for

Clawback disputes.

A DSP says your traffic was invalid and wants money back. IQ Agent is planned to check the claim against what Pixalate actually measured, and give you a defensible answer either way.

Passing charges downstream.

Where the traffic really was invalid, break it down by publisher so the charge lands where it belongs.

What it will do

Take your input, including the claim document. Check it is complete. Check the data holds up. Investigate the invalid traffic. Compare its findings against the claim. Hand the result back for your review, then help you work the dispute.

How it differs from Analytics MCP

Analytics MCP retrieves, explains and exports your reporting. IQ Agent is planned to take a dispute and build your side of it.